About the Course:
Social media platforms reward speed, consistency, and data-driven experimentation, but most teams struggle to produce high-volume, high-quality content tailored to audience psychology. Generative AI can 10x ideation, accelerate content batching, tailor messages to platform algorithms, and surface growth insights.
This workshop teaches participants how to use Gen AI to create resonant content, optimize for engagement, repurpose across channels, and systematically test growth hypotheses without burning out creative resources.
Course Objectives
By the end of this course, participants will be able to:
- Generate platform-optimized content (LinkedIn, X/Twitter, Instagram, TikTok, YouTube)
- Analyze audience sentiment and engagement patterns using AI
- Repurpose long-form content into short-form hooks and micro-assets
- Batch produce captions, hashtags, hooks, CTAs, and variations
- Use AI to test headlines, copy variants, and tone for engagement lifts
- Surface growth insights from comments, trends, and competitor content
- Build content calendars, campaign arcs, and narrative pillars
- Tailor messaging to audience segments and persona psychographics
- Monitor brand voice consistency and risk exposure using AI review loops
Who is the Target Audience?
- Social Media Managers & Content Creators
- Growth Marketers & Community Leads
- Founders building personal or brand presence
- Agencies supporting multiple brands
Basic Knowledge:
- Ideal for professionals responsible for content velocity and audience growth.